10 Common Mistakes That Unprofessional Logo Designers Commit!

Many logos nowadays look substandard just because of the following reasons:Owners quickly design a stupid logo by themselves, hire logo design services of some colleague or relative for budget and time-saver, local printers are trusted for logo designing or, you pay huge dollars to some least experienced, online logo designing agency to design your ‘dream’ logo, just for the sake to save some time.

C’mon! You cannot spoil your own logo like this!

Though, new business invests a lot in physical amenities; but hardly invests in the sustainability of its logo and this is where it commits its first mistake!

To cut it short, today we bring you Ten(10) most interesting blunders that today’s unprofessional logo designers commit so confidently. Have a look and beware of them!

1. Keep It Simple, Stupid!

The power of Web and more eyes watching than ever has made it imperative for today’s business to clutter out the competition with a unique yet simple brand- message for their audience to grab within seconds and remember them for years! The simplest and easiest way to do this is by your ‘logo’. So, keep it as simple as possible &get distinguished.

2. No More Trends!

Trends are like fashion-birds.Smart logo designers and logo services believe in being timeless and they must be, especially for their start-ups of not to experience a decline at an early age.

Believe it, you can easily achieve a good-looking logo concept without actually relying on these latest design tricks.

The major cliche in logo design is the scary “corporate swoosh,” and a clever logo designer never gets trap into its prey.Instead, a professional logo design service works out every possible means to create a unique brand identity for its client by ignoring the modern logo design trends at all costs.

So next time, do keep checking out the latest crazes online but keep them for yours amuse only; never experience them for your business logo!

3. No Raster Images!

Raster images for logos isn’t a good option always because it can create a problem for reproduction. Since, popular software like, Photoshop can give you a perfect large-size logo image but, you never know that how large you have to produce for your logo at some themes.

Zooming to much enough on a raster graphic can make your logo image quite vague and pixelated and ultimately, worth discarding.

4. Stock- Art

Mostly, amateur logo designers or newbies make this mistake of downloading stock vector imagery from websites. We aren’t saying it’s a crime but, it could possibly put your shoes into trouble if you utilize it into your logo. Designers who aren’t aware of the laws on copyright often make this silly mistake.

The logo means uniqueness and originality with a client-exclusive licensing agreement and using a stock-art imaginary break this rule. If somebody is taking a stock vector image somewhere else in the world, chances are that yours would no longer be unique.

5. Don’t Impose Your Personality Over Other’s Logo

While designing a logo, often logo designing services fall into so much love with their own work that they forget the specifications of their clients.

No offense, but ‘ego’ never pay back. Its good that you are cool and creative but you should be sensible too when it comes to designing the logo for others.It’s not your ‘trademark’ and you are getting paid for this so, experiencing novel ideas and stylish fonts for a serious business, just to express your creativity could only make your ‘self-obsessed’ impression over him.! Don’t dump your efforts and stay stick to the client’s brief.

6. Too much Complex!

Detail-oriented logo looks beautiful on paper but not in print or when viewed in small-size. If printed in small-size dimension, a complex logo loses its essence and, in some cases, will sound like a mistake for the audience that they would better love to forget about.

If you really want to make your logo memorable in the minds and heart of your viewers, then keep things simple like the world’s top-notch brand identities like Apple, IBM, and McDonald's with some of the most easily produced logos.

7.Add Colors

If you are a mature logo designer then, you must know the critical importance of the ‘color theory’ for logos today. Some designers love to create pathetic rainbows in the name of logos, while some don’t like the idea of using too many colors.

Choosing the right color palette for your logo icon must be the last decision so, better start your sketch with black and white.

8. Poor fonts

What makes as logo appealing on-screen is your color and your font and a slighter mistake in any of these could ruin away your branding efforts, precisely.

Mostly designers become ‘styles when it comes to logo designing and prove to be a disaster for client’s budget and time due to their poor font aesthetics. Font decision is often not taken seriously by the designers.

Every typeface carries certain personality and a right balance between your font and the style of the icon is essential to figure out. If the match goes too close, it will be an eye-catching; if not then, will be overlooked.

9. Multi- Fonts

Another biggest blunder that logo designers make is using too many fonts into their professional logos and then, expecting it to be a rock-star! Always remember that using too many fonts can destroy the essence of your logo and can be difficult to comprehend for your time-savvy audience.

It’s therefore always advisable to opt for a maximum of two fonts and apply them to your logo to enhance your brand recognition and validity of your logo design.

10. Don’t Be A Copy Cat

You are original and so, do your business and logo is.

The market is full of duplicate logo designers and replica logo works but, what happens in the end? They are seen nowhere….

This is indeed becoming most common these days as; new laypersons are jumping into the pool and the field losing its credibility.

As mentioned above, your logo is meant to create a difference in the market for your business. If it’s the same as others then, it fails to meet its target. Replication never pays off for the designer and as well as for the client.

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